As we approach festivals of monsoon such as Teej followed by Raksha Bandhan, the love for pure desi ghee ghewar, a special monsoon sweet has spread all over the capital. At 'Chaina Ram Sindhi Confectioners' popularly known as Chaina Ram Halwai, it means a booming business and a street blinded by a crowd of men, all gathered to take their share of their famous ghewar.
Chandni Chowk, a traditional market in Old Delhi has long been a hub for iconic sweet shops. One such is near Chaina Ram Halwai near Fatehpuri Masjid. Established in 1901, their sweets made of desi ghee are especially famous. This season, long queues outside the shop to buy Ghevar has become a daily ritual.
As gathered, the shop opens around 8 am. Every day, people need to wait around 4-5 hours to buy sweets from this shop. The queues for men and women are different to avoid chaos. You can see the same long queue throughout the day even around closing time.
Bharat Sharma, a resident of Laxmi Nagar, is a regular customer of this shop and always buys sweets and especially ghewar from this shop only. He says, “Ghewar is a monsoon special and no one makes them better than Chaina Ram. You will not find this taste anywhere. Sometimes, I have bought sweets from my locality but the taste and purity of this shop are incomparable. Today, I almost stood for 4 hours in a queue to buy their famous Malai Ghewar but luckily my wife got it in 2 hours because the women's queue was not that long.”
He further adds, “In Teej, people need to send sweets such as Ghewar to their sister and daughter's home which we called Sindhara. As we all know India is known for its traditions, cultures, and festivals. This shop since 1901 been serving people the same taste and making their festivals more memorable and happy.”
Priya Sharma, wife of Bharat Sharma was also there with him and she also shared what quality of this shop makes people so attached to them. Priya says, “You can try other shop sweets and then try sweets of this shop. You can tell the difference by yourself. They make their sweets and ghewar in pure desi ghee and what else would we want? In today’s world, it’s very hard to get purity and quality and this makes their sweets so popular."
Chaina Ram at Chandni chowk, famous for its ghewar, saw an unusual crowd as hundreds gathered to buy this festive treat.#ChainaRam #Ghewar #ChatoriDilli #ChandniChowk #Delhi #foodies #food #teej #haryaliteej pic.twitter.com/agqnuAma0V— CitySpidey (@city_spidey) July 30, 2022