The online survey is not a conventional questionnaire but takes from 30 seconds up to three minutes to complete as the corporation seeks an unbiased assessment of issues faced by citizens.
Picture used for representative purpose only
In an attempt to seek an unbiased assessment of issues faced by citizens, the Municipal Corporation of Gurgaon has launched a survey called Citizen Experience Feedback Survey on its website. The survey covers critical areas such as roads, streetlights and encroachments.
During the launch, Amit Khatri, additional commissioner, MCG, said, “We have been monitoring conversations about the city on digital and print media to analyse the sentiment prevalent among residents. We have shortlisted 10 key areas that are on the top of every citizen’s agenda.”
The survey is open to all and can be accessed through an interactive online tool that requires just a drag and click action to rate. It’s not a conventional online questionnaire that takes a lot of time to complete. Instead it takes anywhere from 30 seconds to three minutes depending upon the level of information one wants to provide. It is also set to be introduced at the toll-free helpline to record citizens’ response.
Information from various channels is being collated to form a big data set to create the right image of the city and the challenges faced by urban planners. Khatri said, “Unless we know how the citizens feel about the city, irrespective of where they reside, we will not be able to induce targeted interventions at the ground level.”
“The survey will be online for two weeks and depending on the response, we will extend the duration. The findings will be analysed and shared with the zonal officers to implement and monitor the progress of highlighted issues,” he said.
“Although we have multiple channels to deliver citizens services and record grievances, we feel that a digitally converged grievance redressal and monitoring system will help citizens provide and seek real-time feedback while driving conversations on issues that are important for the city’s overall development,” he added.
The corporation recently implemented a social media grievance management system that monitors response on Facebook and Twitter. It also launched an online birth and death registration system, and a marriage registration system.
